Did you encounter any legal issues in becoming an expert on LinkedIn? I consider myself an expert in a certain product, and I really like your ideas. Say I make a video presentation of how to use this complex product. It seems this could bring about legal concerns

Also, since it would be a revenue source, would a business license be required?

Thanks,
Ron

Thank you for sharing ways you are building diverse streams of revenue. You could keep it all to yourself, but I enjoy your generosity in sharing it with your fellow careerists and others. I am always read these posts with great interest. Lots of great ideas — and by sharing them you help others get ideas for their business or practice.

Andy O’Bryan published those numbers in his article ‘List Building for Coaches.’ He says that his averages are rough estimates based on his own experience. He does encourage increasing certain success ingredients to improve those statistics, but they still seemed a bit discouraging.

No doubt, there are many unmeasurable variables that come into play in each unique circumstance.

I am glad to hear that your experience is better than that.

I heard that .5% is successful in a “freemium” model, as I talked about last week on my user upgrade revenue stream… I’m not sure on something like a one-time sale… but those numbers don’t seem right to me.

Of course, my experience is with a lower-priced product (my Happy About books). This is 2.5 times the price.

Also, I have marketed those products in front of the people who are more likely to buy them… so there are two factors (price and audience) that I think have a profound impact on the conversion rate …

I read some statistics from an information marketer that stated:

To sell a product over the internet:

If 100 people read about it – 0 will buy.
1,000 – 2 will buy
10,000 – 20 will buy
100,000 – 200 will buy
1,000,000 – 2,0000 will buy.

Is that your experience as well? If so, anyone selling a product primarily over the web will have a lot of upfront visibility building to do before they begin to market. It all sounds overwhelming.

One big differentiation is that these are, for the most part, MINE, whereas those are Happy About’s (and I get a royalty).