Check out this brilliant (and short) article on Inc.com: What a 9-Year-Old Can Teach You About Selling
JibberJobber’s 2012 theme is that the job search is 99% communication.
In the last 18 months, as I’ve spoken to thousands of job seekers and coaches, I’ve been down on the 30 second elevator pitch. Too many people do it so poorly, they can hardly stand to make it to the end, and their audience turns off.
It’s all in the Inc article. The best part is the bottom section: Daddy, What Do You Do?
Read that, internalize it, and change how you communicate