January 08 You Get It Winner: Kate Herrick

January 31st, 2008

Kate Herrick - January 2008 You Get It winner of the month, personal branding awardpersonal branding award - Kate HerrickI’ve blogged about Kate Herrick before, and I’ve blogged a bunch of time about her husband’s stuff, Scot Herrick (create of CubeRules).

I have a list of people in the queue to consider for the You Get It awards, and Kate has been in there for about a month, but last night I got Scot’s monthly e-mail and it had some stuff in there that sealed the deal:

Interestingly, the last four interviews have been for positions she has not applied for; rather, recruiters actually recruiting her for positions from her resume on a few job boards and her web site at It is very unusual in today’s market to have your own career web site and the proof is in the pudding with recruiters calling wanting to find out about this person who has her own site.

The idea behind having a brand online is to get results, right? Kate had four interviews because of her website? Recruiters are knocking on her door?? Geesh, I had none of this in my job search. I’m not sure I even interviewed at four companies total!

I’ll do a quick run-down of my thoughts and observations, from a technical/design/content perspective. But I want to start 2008 off right, and recognize Kate’s efforts for the RESULTS! Here are miscellaneous thoughts on what went into getting this far:

  1. Kate Herrick - personal branding award winner - menuNO LONG TERM COMMITMENT. Kate is NOT a blogger, at least, this site doesn’t have the long-term commitment that a blog has. I like bloggers, and think it’s a great tool, but Kate is getting the results without a blog. I bet YOU could put something together like this for yourself in a few hours.
  2. She owns her own domain name. Do you?
  3. The Menu is all signal, no noise. Check out the image on the right – this is all the navigation that she gives. You can spend all of 10 minutes on her website, if you have that much time, and get a good idea what she has to offer.
  4. Her writing is personal, familiar, comfortable. When you are done reading her profile, and the information about her accomplishments, you walk away feeling that she is a very nice person, but also extremely professionally competent.
  5. Her profile pictures reinforce her tone and message. She has two different profile pictures, both of them reinforce my impression that she’s a very nice person. Even so, her professionalism jumps out at me, as she has the right information (jargon, etc.) on her website.
  6. Her message and strengths are front-and-center. Want to know what she brings to your organization? It’s right on the front page, spelled out pretty clear. Here are two images showing that:

Kate Herrick is a communicator, reducing cost, reducing frustration

Kate Herrick saves you time, money and frustration.

Again, it’s about results. And Kate is getting them.

Kate Herrick, congratulations! You join a special group of professionals and have earned a coveted link from my monthly winner’s blogroll area (on the left), six months of premium JibberJobber (you can transfer/award this to someone else :) ), and a cyber-high five! Feel free to post the You Get It award on your site!

Here are the past winners:



Awesome New Features In JibberJobber!

January 30th, 2008

Here are some much-requested new features that have been added for premium members (well, there’s one for everyone)… this is very exciting! I’ll do videos on each of these, but wanted to do a quick post for now to let you know they are available!

The Calendar

Finally! I’ve had a career expert after me for over a year, asking when the calender would be in the system! Well, it got put in last night. It’s there, and it’s cool, and yes, there are plans to make it better and cooler. I’m really, really excited to have the calendar in JibberJobber, and I know that it will be a major enhancement for premium members.

JibberJobber has a calendar!

Get Anagram on add Company

With a little nudge and encouragement from Tom Kenny, we finally put the Anagram feature into the “add company” page. It’s been in the “add contact” page for over a year. This is for ALL members, regular or premium.

Get Anagram on add company

MultiTags on your records

This is really, really exciting, and will be followed by the MultiComment. This is basically a way to pick multiple records (contacts or jobs) and either add new tags, or manage tags.

putting multiple tags on multiple records

There’s more on our long list, and our short list, I’m just giddy because I didn’t expect to see some of this stuff for another month!

What would you like to see? Feel free to comment here, or e-mail me, and I’ll make sure it’s on the list!



CEO Of You, Inc: Get Trained

January 29th, 2008

CEO training webinarsToday I’m announce a new, special part of the JibberJobber offerings. I’m a firm believer in You, Inc. and the care that we all need to take with our own career management. You are the CEO of You, Inc. and I want to help with your training and continuing education.

Over the last two years I’ve learned a lot. None of it has really come easy, but I tell people “you can do a lot with fourteen hour days!” Whether you are busy with a job search, your family or your job, you probably don’t have the luxury of spending as much time as I have learning things the hard way.

I’m now ready to share certain topics with you – topics that I’ve been sharing in webinars with various associations and organizations. These webinars are meant to help you cut through the fluff and walk away with knowledge and tools.

Each of the webinars will be $49.95 per person (or $24.95 per person, if you have a one-year-or-more premium upgrade). You can get more details on this page. Here is the schedule of webinar presentations through June:

Blog Marketing 201 – 501
February 14 1pm MST
February 26 6pm MST

Hands on LinkedIn

March 6 1pm MST
March 18 6pm MST

Write your Book!

April 3 1pm MST
April 21 6pm MST

Hands on Facebook

May 8 1pm MST
May 20 6pm MST

LinkedIn for Companies

June 5 1pm MST
June 17 6pm MST

For detailed information, or to sign up for a webinar, click here. If you have any questions please let me know.



Stan Relihan and Jason Alba On LinkedIn, Recruiting Stuff, And More

January 28th, 2008

Stan Relihan's The Connections ShowA couple of months ago I started to get some e-mails from friends saying “you need to get on Stan Relihan’s The Connections Show.”

Then, I jealously read that my good friend and mentor (he doesn’t know he’s my mentor) Vincent Wright was a guest on The Connections Show (listen here).

I made a note to figure out how to get in touch with Stan and see if I could be a guest.

Before I got to it, however, I got an e-mail from Stan, asking if I would be able to be on his show!

Here’s a link to the 22 minute recording we did. I’m surprised at the comments on this post, and flattered that people took so much away from the interview.

If you are a digger, please go digg Stan’s show. Not the interview with me, but his entire show. Right now he is in third place, ahead of BusinessWeek, Wired News, NPR, Wallstrip and other popular shows.

Thanks for the opportunity, Stan!

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Effective Internet Presence – Free eBook On Personal Branding by Demop

January 25th, 2008

Effective Internet Presence bookTed Demopoulos and I have been e-mailing for a few months now. He recently e-mailed me to let me know that he is recommending my LinkedIn book I’m on LinkedIn — Now What??? in his new eBook called Effective Internet Presence.

Ted Demopoulos - security expertI checked out this book on personal branding and was impressed, and knew that I should share it with you. It’s a simple, free download… you can go to his website, Effective Internet Presence, or you can just click here to download it.

This eBook has a very casual style but it’s thirty nine pages are packed full of information that you should be interested in.

The premise of the book is something like (in my own words) “what happens when people Google your name?” Or your product, or your service, or brand, or company name? For a quick and fun test, try this free online identity calculator by the folks behind Career Distinction (the bible of personal branding).

If you get no results, it’s probably not good.

If you get negative results, it’s definitely not good.

If you get results from someone that has the same name as you do, that’s not necessarily good. This is the same issue that Bill Arruda (aka, William Arruda), Scott Allen, and David Scott (aka, David Meerman Scott) have/had. I kind of have it a tiny bit with Jessica Alba, but she’s so well known that it doesn’t affect my brand.

Anyway, Ted Demopoulos has put together a very easy read full of resources that you should know about, and ideas for your strategy. I even picked up two different web resources that I’m going to investigate further, based on his recommendations.

What are you waiting for? Go check it out! You’ll have it read in thirty minutes!



Did You Hear About The Free Webinars?

January 23rd, 2008

JibberJobber webinarsLast year I started experimenting with live webinars to help people understand how to use JibberJobber. While we mostly went over the general “let’s get started” features there was at least one call devoted entirely to more advanced features. This live training is now a mainstay!

I always go by the audience needs, so if you have any questions come join us! Even if you haven’t signed up yet, it’s a great way to easily understand the breadth and depth of JibberJobber, which has been called the “gold standard” in career technology.

The schedule, and login information, is always found from this blog by clicking on Pages (at the top, on the main menu), then Free Webinar! Here is the schedule through March:

  • January 23 (Wednesday) – noon EST (9am PST) this morning!
  • February 13 (Wednesday) – noon EST (9am PST)
  • February 27 (Wednesday) – noon EST (9am PST)
  • March 12 (Wednesday) – noon EST (9am PST)
  • March 26 (Wednesday) – noon EST (9am PST)

To access the webinar portion just click on this link, and then call the following number (this information is available on the Free Webinar page):

(712) 432-9998, access code 370520#

So there you go, whether you have signed up for JibberJobber or not, whether you are a job seeker, networker, recruiter, business owner or whatever, feel free to jump on and see what it’s all about!

Remember, if none of these dates/times work for you, you can always access the video tutorials here.

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Interviewer Double Standards – When The Interviewer Has A Cell Phone In The Interview

January 22nd, 2008

Interview Chatter - Darlene McDanielDarlene McDaniel - Interview ChatterPicking up on the Showing Compassion To A Job Seeker post from Friday, Darlene McDaniel talks about how hiring managers can show compassion to a job seeker, specifically in an interview! Go figure.

I remember as a hiring manager my goal was to look for the best person. I wanted someone competent who was low-maintenance and would make me look good (in front of my peers and customers). The interview was a place where I could learn more about them, and see what their personalities were, how quick they were on their feet, etc.

I wasn’t a jerk, but I knew I was in a position of power. I was trying to figure out who I would hire. I had a job to do.

I didn’t realize how jerky this could come across. I don’t excuse any hard or weird questions, as I had a purpose for all of them.

But I don’t remember taking a cell phone call during an interview. Or jumping out of an interview for an impromptu meeting. Or being late to an interview (making the interviewer wait an long time), or responding to e-mail on a crackberry.

When I became a lowly job seeker, I had all that happen to me.

Go check out Darlene’s post – she has a list of seven things for hiring managers. If you are a hiring manager, perhaps this will help.

If you are a job seeker, don’t read it. It will only be one more thing to frustrate you, as you see more of this in interviews.



Your Job Sucks – Get Out Before You Get Kicked Out

January 21st, 2008

Getting the boot (or, you can choose to be more proactive about it)Two years ago today I was still reeling from the news of being laid off. I’ve said many times that I saw the writing on the wall. Interesting concept, as the writing didn’t just say, “you are going to be kicked out of here eventually.” It said other things.

Ultimate Resume's Liz HandlinLiz Handlin, of Ultimate Resumes (and a JibberJobber partner), recently wrote a blog post with some of the things I saw written on this imaginary but oh-so-real wall. Her post is called How Do You Know When to Quit Your Job? and has seven warning signs with her thoughts and anecdotes.

A couple years ago (plus a month or two) I would have read that and thought how applicable it was… for someone else.

And then I got the boot, and I was the “someone else.”

No amount of loyalty, extra hours, big contracts, and rainmaking ensures you will get to keep your job.


Go check out Liz’s post. If any of these seven points sound familiar at all then your current status may be in jeapordy. I suggest you get proactive before you have to be reactive.

The first thing to do is sign into JibberJobber and start listing fifty people that are in your network. This is one of the first steps to do when you are reactive, might as well do it while you can still be proactive.

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Showing Compassion To A Job Seeker

January 18th, 2008

showing_compassion.pngJacob Share, Israel’s most popular job/career blogger, had a good post a few weeks back about showing compassion to job seekers. I’ve talked about this a number of times, in the depression post and the “religion’s role in a job search” post, in another post that I can’t find, and in passing in a bunch of other posts. But his list (you can find it here) inspired me to create my own list.

This post might come across as a little sappy, which is not my intention. But the idea of showing compassion indicates that there is something wrong, at a personal level. Here we go:

  1. Take the person to lunch. Buy the lunch. And make good use of this time. DO NOT preach. DO NOT dig. Don’t try and find out why the person is in transition – it just doesn’t matter. I would even suggest that you don’t have to help “solve the problem” with your tactics and techniques.

    One of the first lunches I went to was with a wealthy friend. I didn’t know what I was doing, and it turned out that he didn’t know anything about a job search. But I left that meeting rejuvenated. This turned into a one-meeting mentoring session – after lunch we never touched bases again (even though I tried). It was just what I needed, helpful, non-judgmental, and with a big-picture perspective. I would suggest that the job seeker would either need that or tactical help. Best thing to do? Open up your little black book, figure out five professionals that you could introduce the job seeker to, and then do it that day.

  2. Be honest and helpful. Too many people have that nice smile with a look of pity in their eyes. The job seeker is already going through enough emotions to fill a room, and they’ll probably read more into it than you intend. But there is a feeling of “everyone’s talking about me.” Sometimes it even feels like man’s best friend, the family dog, will walk away when you (the job seeker) come in the room.

    I remember one of the most important phone calls I had was with Ed Ekstrom, partner at vSpring Capital. Surprisingly, Ed spent about 30 minutes with me on the phone. There was no role for me there, and my school wasn’t ivy league, which meant he wasn’t interested in me as an employee. But in that 30 minutes the honesty and guidance that he gave me was critical to help me understand how I (with my credentials and experience) was perceived.

  3. Don’t try to replace I’ve had people send me job leads they found online. The thing is, I was already spending 10 hours a day online, and knew about all the leads that were posted. The hidden job market includes all the jobs NOT posted, supposedly with 85% of the opportunities. If you have a way to help me bust into that hidden job market, please help!
  4. Cash helps, too. I always feel weird writing about this, as I’m not asking for money, and your job seeking buddy probably won’t either.

    My family was the recipient of two very generous gifts. The first gift was three gift cards for the local grocery store, maxed at $200 each. The second we found out about when we got a utility bill and found that someone paid it in advance… for a few months. I can’t even tell you how amazing those gifts were. When you get into a situation where no money comes in, and plenty has to go out, it’s very, very scary. How many months can we survive? Being on the receiving end of those gifts changed me as a person, and helped give a little bit of piece of mind to my family.

  5. A special note for the spouse. The problem, as the spouse, is that you are TOO CLOSE. Normally a spouse knows the personal weaknesses, doesn’t understand the strengths, and is closer than anyone to the emotion. That’s why they say that a spouse cannot be the job search coach.

    I didn’t realize this at the time but my wife and I did not talk for about the first month. We were trying to be strong for one another, and there wasn’t really much to say that month. Realize that this is a very difficult time, but there are things you can do. One of the best things my wife did for my job search was to network with her friends. It was very cool to have her friends husbands get in touch with me, as that helped jump-start my networking.

  6. A special note for family (brothers, sisters, parents, etc.). This is tough because some of you are in a position to help, or family relationships have been strained for years. I won’t even pretend to know the right answer for you, but I can share one experience. This is not the time for tough love.

    I was talking to my dad one night and he said “I will expect you to be unemployed for at least six months.” No way, I thought, I’d have a job much earlier… but just knowing that he was supportive, and helping, and not expecting results immediately was very, very comforting. As a side note, if you can help financially, now’s a great time to help with car payments, house payments or some other significant bill.

  7. A special note for religious leaders and congregation members. Go read religion’s role in a job search. Additionally, realize that this is no time to judge or shun. No matter how good or bad the job seeker has been in your congregation, now is not the time to teach a lesson or turn your back. This is a very humbling time, and it can be hard for the person to drag himself to church, just to feel judged by all those people with a job. My religious leaders were awesome but after my religion’s role post I got a number of e-mails from people who had been shunned. Don’t ignore this, if you are a church leader, ask the person to meet with you, seek to understand, and figure out how you can help. This is a great time to really love that person.

So there you go. Again, Jacob has some other ideas, as do his commentors. That post was inspired by a group writing project by Wade of The Middle Way, Kenton of Zen-Inspired Self Development, and Albert of Urban Monk.Net. I haven’t checked yet but he asked a few others to participate, including Vivien, Pearl, Isabella, Miriam, Ronald, Vivian, Kate, Shelly, Robert, Pete, Carolyn, Jennifer, Yvonne, Etienne and Simonne.

I’m sure I missed stuff – how can you show compassion to someone in a job search? Or, when you were in your own transition, how has someone shown compassion to you?



I’m on Facebook — Now What??? Ready For Preorders!

January 17th, 2008

We’re making good progress on THE BOOK! We now have a cover (see below), we’ve finished the second round of editing, we have the foreword and afterword and dozens of endorsements. The feedback has been phenomenal – people put in hours to give us pointers and quotes.


Jesse Stay has been a delight to work with throughout the entire project. Jesse knows his Facebook stuff and is very busy consulting and developing, so I feel quite privileged to have been able to team up with him for this.

I should mention that this is not a career book – it’s a more holistic view, helping you get professional or business value out of Facebook. I figure there are plenty of people who read this blog who are trying to unravel this social network mess – just to let you know, I don’t plan on doing any more books on any other social networks. LinkedIn and Facebook are good enough for me :)

You can preorder THE BOOK at the publisher’s page here.

You can also sign up for the very generous affiliate program on the same page.

Of course there is a “blog behind the book,” just like with the LinkedIn book blog.

Here’s the cover… kind of the same and kind of different than what you saw on the LinkedIn book:

Facebook book and Facebook guide for professionals

If you have any questions please don’t hesitate to ask!


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