Managing Multiple Personal Brands

I wrote a guest post for the Pluralsight blog titled How do you manage more than one personal brand?

I actually hear this question a lot when I’m on the road, speaking to audiences of people in transition.  What I’ve found is that people are okay with their day job (if they have one), but they have some really interesting passion that they also want others to know about.  Or, that they think will become a significant revenue stream down the road.

In the post I give you two scenarios, one where you have a main brand (like, your day job) and the other is mostly a strong passion…. the other scenario is where your other brand is at least as important as your main brand, especially when you aren’t at work.

Check out the post and leave a comment over there – If you do, I’ll answer your questions on the Pluralsight post.