When I started JibberJobber I reached out to anyone I thought was relevant to talk to about it: coaches, resume writers, recruiters, outplacement companies, the press, etc.
And then I reached out to them again, and again, and again…
And then finally I didn’t have anything new to talk to them about. I was out of “message” ideas.
As an entrepreneur I learned that you have to have something new and interesting to talk about when you go back, especially as you go back repeatedly.
This is an important concept for job seekers, especially as the months go by. “What’s new?” “Nothing,” isn’t going to cut it.
What can you find that’s new to talk about?
Your “new” target companies and titles you apply to are always good to talk about. “Oh, I didn’t realize you were looking at jobs at that company,” or “Oh, I didn’t realize you were looking for those types of jobs.”
Have you learned anything interesting about your industry, companies, etc.? Have you written any articles on LinkedIn?
Those are just a few ideas… you need to come up with your own ideas. Marketing professionals even have a “marketing calendar” where they’ll map out, or schedule, what they will talk about, when, and with who.
It makes sense, since you are marketing yourself, that you do something similar, doesn’t it?