Pluralsight 33% off for Next 3 Days

October 22nd, 2019

I just got notice that you can get the full Pluralsight library for 33% off today, tomorrow, and Thursday. They don’t do this very often, and saving $100 is freaking awesome.

Pay $199 (instead of $299) and you get 365 days of all the Pluralsight you can consume! Click here to check it out.

Are you a techie? This may be the best investment you’ve ever made into your continuing education. There’s a reason top programmers at huge companies use Pluralsight… you can’t get this up-to-date training from anywhere else. The breadth and depth is astonishing.

In addition to technical stuff there is a full PMP (for project managers) test prep learning path, as well as courses for business analysts, product managers, user experience (UX) designers, graphics designers, technical writing… and of course data. Data is HUGE right now, and will be for many years to come.

Are you any of those? Or, are you interested in a career change?

I find myself pointing people to the amazing field of UX right now. It’s an exciting area and there is a ton of work to be done. I remember hearing a recruiter last year say that they can’t find any UX experts (that they could hire, because they were all working) in all of Utah.  That’s pretty impressive.

Of course, you get access to over 100 soft skills and professional development courses. Not to overwhelm you with too many courses but even if you just listened to any of my 33ish courses, as well as courses by my colleagues who do courses on communication and professional relationships and teamwork and other soft skills, including Dan Appleman, Shelley Benhoff, Casey Ayers, Stephen Haunts, Alan Ackman, Amber Israelsen, and others. If you get bored of my soothing voice and ideas, check out any of the many others.

Look, $199 is a KILLER price for this amount of continuing education. Don’t wait for your employer to invest in you. YOU need to invest in you.

If you are serious about career management you can’t go wrong with a Pluralsight course, and 33% off is music to my ears :)

Leave a Comment »


Pluralsight Course #34: Understanding Your Audience

October 21st, 2019

My Pluralsight journey, which started in 2012, has been quite a ride. It’s been crazy. And it’s been awesome. I was recently talking to someone who said that with all of the work I’ve put into my courses I could have gotten a Ph.D.! I dont’ know about that… and no, you don’t need to call me Dr. Alba… but I have spent thousands of hours since 2012 thinking deeply, studying, researching, and then teaching soft skills and professional development topics.

Last week my 34th course was launched: Understanding Your Audience.

Pluralsight Understanding Your Audience Jason Alba

I was excited to work on this course because, as I told my contact at Pluralsight, everything I’ve done has centered around understanding my audience. I take you on a bit of a journey as I’ve had to understand my audiences for my books, for JibberJobber, for marketing partnerships… If you aren’t understanding your audience how are you creating any content? Are you creating content for you, or simply based on assumptions?

This course invites you to dig deeper… to try to understand who they are more than just demographic data. I want you to understand who they are, why they do things, the root of their thinking, and how you can best connect with your audience.

Whether your audience is on the other end of an email or phone call, in front of you while you present, or across the table from you in a one-on-one, you can understand your audience to a point where your communication becomes more effective.

If you love it, rate it. And leave a comment.

If you want a 30 day Pluralsight pass please reach out to me. I think I can find one or two laying around :p

And now, I begin scripting my 35th course! Wahoo!

Leave a Comment »


Career Change: From Cashier to Software Engineer #HomeDepot

October 18th, 2019

When I was at the Pluralsight Live conference in August they showed this video… it was so freaking inspiring! Take three minutes and watch this:

The “OrangeMethod,” Home Depot’s “in-house skill development program.” Wow.

I’ve heard that The Home Depot is a great place to have a career. This video showed the awesome story of Jennifer, who started out as a cashier, and had the opportunity to grow into a software engineer role.

Talk about a career change!

Many of the people I talk with through JibberJobber, The Job Search Program, and through my speaking opportunities are ready for a change. These changes can be big or small… but they are in a point in their life where they need to make decisions about their careers moving forward.

A question everyone should ask is “should I stay on this path I’ve been on? Why?”

You should also ask “What if…?”

What if you could learn to do something more rewarding?

What if you could make more of an impact in the world (even if you make less)?

What if you could, like Jennifer, make A LOT more money than what you have?

What if you could retool yourself, add new skills, and do something that only “smart” people could do?

What if, what if, what if…

Don’t get me wrong… I don’t think that any of my courses were on Jennifer’s radar. My soft skills courses don’t teach you how to be a developer… but there are around 6,000 other courses in Pluralsight that do. And I’m proud to be associated with an organization that is passionate about helping others find and develop skills that can improve their lives as well as the lives of those around them.

I’m not saying you have to be a software developer. I am only asking, inviting, you to think about “what if?”

Why not me?

Why not now?

Career transition is a real thing, and maybe, just maybe it’s the right thing for you.

Leave a Comment »


Job Search Program: Introducing Nick’s Box

October 17th, 2019

A few weeks ago my friend Nick Corcodilos said that one thing the Job Search Program was missing was more anecdotal “Jason Albaisms.” He might not have said Jason Albaisms, but he did say that I needed some more something. After going back and forth on phone and email I decided to put in a fifth box on the Job Search Program page.

You have to understand this was not an easy decision. Nick was right, of course. It did need something else. But, I didn’t want to add that something else into the recording. I don’t want Job Search Program customers to think “oh boy, I need to listen to Jason again… but I haven’t blocked out 30 minutes!” I really, really want to keep these recordings as short as I can, which is why they (probably) average around 5ish minutes.

But I needed to add more.

The other thing I was up against was adding more stuff on the site. JibberJobber is a very complex system and there is a lot going on on any given screen. With Job Search Program I wanted to keep this super clean. Adding one more box… yuck.

But, I really needed to get the new information in… internally we call it “Nick’s Box.” Externally it will look like this:


I’m excited to fill these boxes in… which I’ll be working on over the next few weeks. I don’t want to duplicate information, but I think this anecdotal stuff, with links to blog posts and videos and books and articles as well as my own experiences that will enrichen the experience of everyone who goes through this program.


Leave a Comment »


The Job Search Program Focuses on Networking

October 16th, 2019

When I talk about the Job Search Program to career professionals (resume writers and career and job search coaches) I say that it is designed to help the job seeker have “the right conversations with the right people.”

Networking is a funny, misunderstood beast. The joke is that it is, for job seekers, a four-letter word. Not many people like to do it. It feels fake, and many people can’t wait to land a job so they don’t have to network anymore.

In my job search I remember finally dragging myself to network meetings and making up goals like “I will get 10 business cards today,” or something just as lame. I wasn’t focusing on having right conversations and didn’t even understand who the right people could be. I was just going for a number because, sometimes, the job search really is a numbers game. So I thought.

Job Search is Not a Numbers Game

Enter the Job Search Program. This is a six week self-guided kind of coaching program where every single day I give you three tasks to do. And then you work on them. They are not fake tasks… they are intentionally designed to get you closer to having the right conversation with the right person. Every day builds on previous days. You start out kind of slow, setting up a good foundation, and then as you learn and practice and gain confidence and practice more, you find yourself having conversations with people in your target industries, then target companies, then target departments within your target industries, and next thing you know you are talking to decision-makers about opportunities just for you.

This program is unlike anything I’ve seen. It might seem very simple but the premise is that you are doing the right things and getting real traction, instead of hoping that in the numbers game model you are getting closer to the right number. I played that game and it sucked.

Here’s part of an email I got from Noah, who is in week one:

I am really enjoying the process so far! The messaging and advice is very clear and the overarching theme of self-empowerment through provided prompts/benchmarks seems well crafted. I especially appreciate the built-in daily accountability, which is critical for anyone who is serious about putting in the effort to achieve the goal they want.

Ready to stop doing stuff that isn’t getting you anywhere? Check out the Job Search Program here. The normal price is $497 but right now we have an introductory price of $197.

JibberJobber Job Search Program

Leave a Comment »


Stop Overthinking and Just Do Something!

October 4th, 2019

A hundred years ago (in 2006) I started up a little software company called JibberJobber. It was the cat’s meow, better than sliced bread, and would consume me for years.

I really had no idea what I was doing, but every day I had a list of things that had to be done and worked diligently to make progress on anything. I was comfortable with some things (product management and stuff) and not so comfortable with other things (marketing and networking and sales). But I did what I could, learned what I needed to, and just fudged my way around.

I didn’t know what I didn’t know, which is good. I’ll explain why in a minute.

One day I wrote a press release. It was probably good. I honestly have no idea. Could have had some spelling and grammar errors. A real PR professional probably would have ripped it to shreds and rewritten it. But I was just dumb enough to not know what I was doing. I wrote it and submitted it on the PR sites.

That press release I got noticed… and one thing led to another which led to another and today I can track good things that came from that one press release. Thankfully I didn’t overthink it, I just did it.

JibberJobber Overthinking Dude

Fast forward a few months. This is still 2006, towards the end of the year. I sat down to write another press release. The last one went so well, why not do it again? I sat down and stared at my monitor for over an hour. Instead of writing, I was overthinking it. Now that I knew people actually read it, and that what I was writing was important, indeed, that the very future hinged on this one press release (dramatic, I know), I couldn’t do it.

I was overthinking it.

JibberJobber Overthinking Man

I drafted a few releases but never submitted them.

Too often we do this. We think and overthink and we don’t get the job done. We think the level of acceptability is really high when in fact it’s way lower than what we thought. The key was to get the job done, not to have it done with white-glove perfection.

Of course, you need to know the level of acceptability. Sometimes it is high and you really need to take care of quality. I am not dismissing that. But sometimes you just need to write the email or pick up the phone or go to that networking meeting, even if you feel like you need a new shirt or new pants. JUST DO IT.

JibberJobber Overthinking Old Man

I know the job search is hard. I know networking is uncomfortable. I know that overthinking can lead to stalling which can lead to avoiding the hard an uncomfortable. But that isn’t how you land a job. If you just do it, even though you won’t do it perfectly, count it as practice. Learn from it, and do it a little better next time, and a little better next time. I’d rather have you do and practice and improve than not do anything for months and months.

Stop overthinking it and just do it, today!

JibberJobber Overthinking Old Man

Leave a Comment »


On Reputation, Brand, Integrity, Character, and Happiness

October 3rd, 2019

Two posts on social prompted this post today. First, this post on Twitter, which I clicked through (but didn’t read):

Happiness at work. What a concept. I just posted on Snowfly about employee satisfaction… you can read it here.

The other social post was on Facebook (John Wooden was a famous basketball coach):

John Wooden on Character and Reputation

The Wooden quote stuck out because in the career space we talk a lot about personal branding, which is essentially reputation. I love the idea of personal branding, and creating your own brand, and leading with your brand, and understanding your brand.

But I don’t think that brand trumps character. Without character, and integrity, your brand is a facade. I have worked with people who have the character of a wet napkin but have very strong personal brands. It isn’t until other people get to know them that they understand just how horrible of a person they are, even though the brand was there.

So there you go: perspective on branding (very important for your career) and character (way more important than brand). I advocate working on BOTH.

Regarding happy at work… look, if you aren’t going to be happy outside of work, why do you think you get to be happy in work? Work on YOU, and figure out joy and happiness. Then, even if you have a bad day at work, even if your boss is an idiot (their idiocy might not be temporary, but that they are your boss is most definitely temporary :p), even if you are working for a promotion, you can be happy where you are (while working on something better).

If you wait to be happy until some change happens, after the change you’ll have a new reason to “wait to be happy.” Figure out how to be happy now.

Side note: when I started JibberJobber and had some appearance of business success people would ask if I was happy. I would respond with “I’m happy, I’m just not satisfied.” This reframing of happiness helped me understand that it’s okay to be happy even while I knew there was more to come and changes in the air.

How about you? Are you happy? Are you happy with your character?

Leave a Comment »